Summary Bullets:

• Aventra Group is growing in the ICT service market through strong service capabilities, strategic ecosystem partners, and industrial solutions.

• A wider ecosystem, including OT partners and network integration, can further strengthen its capabilities.

Aventra Group

Aventra Group (Aventra) shared its key capabilities and business directions with GlobalData at a recent analyst briefing held at the company’s headquarters in Kuala Lumpur (Malaysia). Aventra Group is an IT service provider with a portfolio spanning multiple stacks from enterprise applications, application development, cloud, cybersecurity, data, and AI. It focuses on large enterprises in key sectors such as maritime, logistics, aviation, oil and gas, smart cities, and BFSI. Its key partners include Microsoft, Amazon Web Services (AWS), SAP, Salesforce, and Outsystems. The company delivers its services from five locations: Malaysia, Singapore, India, Vietnam, and the UAE through over 400 certified experts. It also has industry credentials such as ISO27001, SOC2, National Cyber Security Agency Malaysia (NACSA), and GDPR. Seeing strong momentum with double-digit business growth, Aventra is expanding its presence globally particularly in Europe and the Middle East.

Perspective

The IT services market is growing solidly at double-digit rates amid accelerated enterprise digital transformation. GlobalData research shows that the IT services market in Asia-Pacific is expected to grow at 11.9% CAGR to $1.8 trillion in 2028. The market in Malaysia is estimated to increase slightly faster than the regional average at 15.8% CAGR to $21.3 billion for the same period (for more, please see: GlobalData ICT Market Opportunity Forecast). Enterprises are rapidly modernizing their IT and are looking for providers with strong service capabilities to ensure successful migrations. Enterprises are also increasingly moving from in-house and DIY to managed services to address the growing complexity in IT and to focus more on business outcomes. This is widening the skillset and talent gap.

Aventra’s strengths in on-demand technologies such as enterprise applications, cloud, data, and AI, combined with its over 400 certified experts, are placing it in a strong competitive position to address the market needs in Malaysia as well as regionally and globally. The company also offers flexible deployment models to address the diverse market needs. It has a broad portfolio, from cloud, enterprise applications, data, and AI. Its key partners such as Microsoft, AWS, SAP, and Salesforce that have a significant install base in the market, further strengthen Aventra’s proposition. Aventra also offers multiple deployment options such as cloud/on-premises hosting and onsite/offshore engagement. Its solution lifecycle comprises end-to-end services from advisory/consulting to design, deployment, integration, operations, modernization, automation, and 24/7 managed services. This offers the provider an edge against niche players focusing on specific areas.

Aventra’s other strength is its industrial focus and references. ICT services are moving from horizontal/technical to outcome-based engagements. Besides, rapid technological advancement is driving solution complexity. Industrial solutions have become more prominent in addressing enterprises’ specific needs and help them achieve business objectives. Aventra has built strong capabilities in select verticals such as maritime, oil and gas, logistics, and smart cities. It has developed vertical solutions incorporating emerging technologies like AI, but also services, propositions, and go-to-market initiatives tailored for different industries. Some of its references include end-to-end SAP deployments with a maritime company, which increases business continuity through its 24/7 managed services. Another example is redesigning a document generation process to enhance Salesforce navigation, which has driven operational efficiency and user productivity by 65%. It has also implemented centralized and automated AI dashboards for an insurance company, which has improved data accuracy by 70% and reduced operational costs by 37%.

However, there are several areas that Aventra should consider to further strengthen its capabilities and expand its market reach. While it has key players in its ecosystem, other cloud and enterprise application providers such as Google Cloud, Alibaba Cloud, and Oracle are gaining traction in the market. Expanding partnership with these players can enable Aventra to address broader market needs. These players can also provide access to a wider ecosystem such as through a marketplace. Another area that Aventra should consider is OT convergence. IT and OT are converging, especially in heavy industries. Aventra could consider partnering with OT players such as MISC in maritime to co-develop solutions that address the business and operational needs. For example, integrating IT applications and operations for deeper analytics. Last but not least is the network layer. Network remains the core foundation of digital transformation. As enterprises modernize more applications and workload to cloud, flexible and resilient network services are required to ensure user experience. Aventra could consider partnering with a network provider to expand its portfolio beyond the software stack and offer integrated solutions.

Original article published on GlobalData